Download Communication Matters - Standalone bookBy Kory Floyd

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NOTE: This book will not include an access code Communication Matters:

Because great communicators are made, not born.

Through Communication Matters’ highly interactive program, students learn that our instincts aren’t as good as we think they are and develop the skills needed to become effective communicators. The program prompts students to question their assumptions, helps them to move beyond their personal daily communication experiences, and challenges them to think critically about why and how they communicate in the ways they do.

Connect for Communication Matters, Second Edition, reflects our increasingly diverse, interactive, and digital world by using hands-on features. Through an interactive eBook, a suite of student videos for public speaking, and dynamic online activities, students are urged to consider which choices are likely to be effective and which less so. LearnSmart, McGraw-Hill’s adaptive learning system, assesses students’ knowledge of course content and maps out personalized study plans for success. The result: Students are able to internalize core communication principles, adapt their communication behavior more effectively, and actively apply those strategies to all aspects of their lives.

• Amazon Sales Rank: #27090 in Books
• Published on: 2013-01-14
• Ingredients: Example Ingredients
• Original language: English
• Number of items: 1
• Dimensions: 10.80" h x .60" w x 8.40" l, 2.10 pounds
• Binding: Paperback
• 480 pages

About the Author Roxy Peck is Emerita Associate Dean of the College of Science and Mathematics and Professor of Statistics Emerita at California Polytechnic State University, San Luis Obispo. A faculty member at Cal Poly from 1979 until 2009, Roxy served for six years as Chair of the Statistics Department before becoming Associate Dean, a position she held for 13 years. She received an M.S. in Mathematics and a Ph.D. in Applied Statistics from the University of California, Riverside. Roxy is nationally known in the area of statistics education, and she was presented with the Lifetime Achievement Award in Statistics Education at the U.S. Conference on Teaching Statistics in 2009. In 2003 she received the American Statistical Association's Founder's Award, recognizing her contributions to K-12 and undergraduate statistics education. She is a Fellow of the American Statistical Association and an elected member of the International Statistics Institute. Roxy served for five years as the Chief Reader for the Advanced Placement Statistics Exam and has chaired the American Statistical Association's Joint Committee with the National Council of Teachers of Mathematics on Curriculum in Statistics and Probability for Grades K-12 and the Section on Statistics Education. In addition to her texts in introductory statistics, Roxy is also co-editor of "Statistical Case Studies: A Collaboration Between Academe and Industry" and a member of the editorial board for "Statistics: A Guide to the Unknown, 4th Edition." Outside the classroom, Roxy likes to travel and spends her spare time reading mystery novels. She also collects Navajo rugs and heads to Arizona and New Mexico whenever she can find the time.

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Free Download Product Management For Dummies, by Brian Lawley

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Review

Brian Lawley is the author of six bestselling Product Management books and the CEO and Founder of the 280 Group, a Product Management Training and Consulting firm. Find out more at 280group.com

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From the Back Cover

Create a winning strategy for your product Gather customer and market feedback to maximize revenue Master persuading your team The essential guide to seamless product management Product Management is now considered the fourth most important role in corporate America. Yet only a fraction of PMs have been trained for their jobs. If you're a current or aspiring Product Manager, this book provides a solid foundation in the concepts, practices, and tools you need to take your career skills to the next level. It offers simple explanations of the product life cycle, market research, competitive analysis, market and pricing strategy, product road maps, brainstorming, and so much more. Includes a free download of Product Management Lifecycle Toolkit™ templates (Microsoft Office format), a $99 value. Inside… Product management principles Maintaining product life cycles Successful market research Competitive market analysis Effective product launches Dynamic product road maps Practical communication tips Develop a powerful business case

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Product details

Series: For Dummies

Paperback: 384 pages

Publisher: For Dummies; 1 edition (January 24, 2017)

Language: English

ISBN-10: 1119264022

ISBN-13: 978-1119264026

Product Dimensions:

7.3 x 0.9 x 9.2 inches

Shipping Weight: 1.1 pounds (View shipping rates and policies)

Average Customer Review:

4.7 out of 5 stars

65 customer reviews

Amazon Best Sellers Rank:

#63,152 in Books (See Top 100 in Books)

If you subscribe as I do to Brian's introductory comments that "Product Management is a critical strategic driver in a company", and value following a proven methodology and set of best practices based around hands-on product management experience, then this is a great "goto" book to own and keep on your digital bookshelf.I use the term "goto" as it provides practical guidelines that can be used to help me make a more informed & intelligent decision. For me it's easy to get distracted and lose sight of what my end game or deliverable on a project is. What I like about the way the book is laid out is the generous use of checklists or tables that help focus one on their priorities.An example would be asking yourself during the planning process of developing a new product or evaluating current offerings: what are the products core benefits?, and what are the key features that support the benefits? These types of questions are a great set of questions to develop a roadmap on knowing what to do right now, etc.As important as it is to know what to do at the start and middle part of the process, Brian also offers some great advice in the final chapter on determining whether or when to retire or replace the product and how to execute a successful end-of-life campaign. Starting with the rationale behind why a product needs to be retired, he then provides a set of pointers on steps for product retirement.This book will help me in managing our business as our offerings are really more service based than offering a physical product, I love his common sense approach in having me take a hard look at our line of services and seeing how we can add more value to them. This will help differentiate our offerings by strengthening our value proposition and competitiveness with our current clients and prospects.

Product Management for Dummies is so much more than a beginner’s guide to Product Management. It is a comprehensive, well-written guide book, rich with advice and real world examples from industry leading companies. This book takes MBA level concepts and simplifies them into “dummies” terms.Product Management is a vast topic that encompasses the technical, leadership and managerial skill set required of a product manager, as well as the life cycle methodology through which the product manager drives the product. Is this book just for “dummies”? Absolutely not! This book is for EVERY Product Manager – a newbie or career veteran who manages a group of product managers.Product Management for Dummies is very well organized. It can be read from cover-to-cover or referenced by starting somewhere in the middle to answer a specific product management question. At every turn, there are tips and reminders. And, near the end, after learning so many best practices, there is a section on all the pitfalls, points of failure and traps a product manager can fall into on the way to becoming product janitor. What an excellent resource complete with a glossary of terms! I commend Brian Lawley and Pamela Schure for tackling this complex subject and writing this easy-to-understand guide.With purchase of this book, there is a huge bonus offer! I received a license to download the 280 Group Product Management Lifecycle Toolkit which is a collection of templates and tools for Product Managers to create documents needed in day-to-day product management duties. And, there is also a Cheat Sheet on dummies.com with answers to Product Management questions.This book, the cheat sheet, and the Product Management Lifecycle Toolkit provides everything that is needed to become a disciplined, level-headed product manager who manages successful products, builds business value, and leads by garnering the trust of others.

While I am not a product manager myself I do understand what is important for product managers to know. I work with and for product managers.Product Management for Dummies covers several important areas such as: what a Product Manager is, what they do, why it’s important for companies to have managers for their products, the Product Lifecycle (why it’s important and what should happen during each stage). The details in this book are fantastic and it really gives product managers the tools and knowledge they need on the job.With your book purchase you also get a single-user license for the 280 Group’s “Product Management Lifecycle Toolkit”. This is a great resource for product managers to use.In my position as Customer Success Manager with AIPMM I get a lot of inquiries about resources from product managers. I know this book is going to be one of the resources I recommend.FULL DISCLOSURE: I work closely with Brian and the 280 Group and was given a free Kindle version to read and review. My opinions are my own.

With “Product Management for Dummies”, Brian Lawley and Pamela Schure have done a masterful job creating an engaging guidebook, whose rich content is testimony to the complexity and increasingly strategic importance of the product management role in today’s hyper-competitive business environment. Drawing on the authors’ combined decades of experience as product managers, this is a relatively compact volume whose lively conversational style and highly practical approach makes it very accessible and easy to digest. “Product Management for Dummies” thoroughly covers all aspects of the product management lifecycle, from planning to launch to product retirement. Lawley and Schure have seen it all, and offer invaluable instruction on how to create a roadmap for success as well as wise counsel on pitfalls to avoid. I particularly enjoyed the section on the art of persuasion, a critical aspect of product management that deserves greater attention, yet is often overlooked. Whether you are a novice or are an experienced pro, this book is an invaluable “must-have” that deserves a space on the desktop of anyone who has taken on the intricate challenge of product management.

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Free Download Criminal Courts: Structure, Process, and IssuesBy Gary A. Rabe, Richard D. Hartley, Dean J. Champion

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• Published on: 2017-01-02
• Original language: English
• Dimensions: .39" h x .39" w x .39" l, .0 pounds
• Binding: Paperback
• 408 pages

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Download PDF BABY LOVE New Edition V 1.1By Robin Barker

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‘There are [more than] 874 babycare books available, so why do most of us choose Robin Barker’s Baby Love?’ The Age

Recommended by Choice Magazine

Australia’s no. 1 babycare book, Baby Love, is the most practical, helpful and comprehensive book on the subject available. First published in 1994, Baby Love has since helped millions of parents navigate life with their newborn.

Xoum’s fully revised and updated Kindle edition features:

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Full of Robin Barker’s trademark wisdom and humour, Baby Love also contains valuable and important information about food allergies and intolerance, safe sleeping, safety and immunisation.

Authoritative, down-to-earth, essential reading for every new parent, Baby Love is the only book you’ll need to help you through your baby’s first year.

• Sales Rank: #471320 in eBooks
• Published on: 2013-05-15
• Released on: 2013-05-15
• Format: Kindle eBook

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